Author Archives: Tom

Making money with YouTube

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Yesterday they signed the contract and today services are announced… According to the British diary dailymail, YouTube’s users might get a slice of the advertising revenue on the pages containing their uploaded videos. Will it be AdSense? There is nothing confirmed yet, but witch other system could be.

YouTube has turned into one of the most popular sites in the net, with more than 100 millions of video clips seen per day and approximately 72 millions of users.

On the other hand, many people think that the acquisition of YouTube’s by Google could make force on Yahoo in order to buy Facebook, the second most popular social site in Internet. As said by the diary, Yahoo! has offered approximately US$ 790 million dollars for Facebook (application very used by university students who store their information and also share with friends).

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Google has acquired YouTube

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After several days of negotiation, Google has just announced the acquisition of Youtube for US$ 1.65 billion dollars.

YouTube will continue operating as an independent service, but both companies will be benefit by sharing their technologies. For example, the have announced AdWords’s support in the videos.

Together with the acquisition of blogger, this one looks like one of the big plays in the strategy of Google for dominated the web services. Besides, today even Google and YouTube have realized agreements with diverse companies of audio-visual contents (CBS, Warner and Universal) to obtain licenses of materials with copy rights.

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Official Google Blog hacked by a bug in blogger

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Google Blogoscoped has demonstrated that Google’s official corporate blog was hacked during the weekend. Google Blog had, during a brief time, a “fake” post that was announcing that they were going to cancel the “Click-To-Call” project because “they had considered that the agreement with eBay was a monopoly that can damage other small companies in the CRM area”.

Google Blog has confirmed the fact and also that it was about vulnerability in Blogger, but they have not explained anything of the bug.

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Nine myths around Google Adsense

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Eioba have published a very good article about the nine most spoken myths around Google Adsense, such as:

1. Wide ads (336×280, 300×250 and 250×250) are effective in many sites, we must included in ours.

2. Is more beneficial to develop sites that use better paid keywords words.

3. High Traffic + High CTR = High Income.

4. Be careful if your traffic suddenly increases, Google may think that you are doing spamming.

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Subscribe to YouTube Tags easily

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In our last post we mention that when you want to be updated on certain topics you can choose between several solutions; one of them is to subscribe to YouTube Video Tags.

Mostly if someday we need to realize a follow-up to certain type of videos in YouTube, we can do it in a very easy way subscribing to YouTube’s specific tags via RSS.

For example, if we want to follow the new Skakira videos we use this URL: “http: // www.youtube.com/rss/tag/shakira.rss“. Besides, when we want to subscribe to a tag with several words, we must use the plus sign (+) to relate them, for example “http: // www.youtube.com/rss/tag/criss+angel.rss” for “Criss Angel”.

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Technorati with new search feeds

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When you want to be updated on certain topic you can choose between several solutions; such as, subscribe to google alerts and receive mail news, subscribe to youtube tags to know new videos or subscribe to Technorati’s feeds.

For those who didn’t know, Technorati is a blog searcher in “real time”. In other words, with results arranged by date (more recent first), unlike google where prevails the content relevancy and other factors.

Therefore, we can look for Firefox in Technorati and we will know the last published articles about it in different blogs. Now then, if we are interested in be always informed about this topic, we can subscribe to theirs feed very easily.

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MySpace or Spam 2.0?

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It turns out that four months ago the freelance journalist Trent Lapinski received the order, for an On-Line, of writing an article about MySpace.

After he fulfill the researches and done the interviews, the owner of the Online newspaper (names have not been revealed) received News Corp’s threats. (Current owner of MySpace, of property of Ruphert Murdoch) that inquire not to publish the investigation, for being totally groundless.

So the On-line, to avoid any problem, did not publish the article. A few days ago, having recovered his author’s copyright, Trent Lapinski decided to publish his research in Walleywag, becoming cover in Digg and which affirmations we finished with few big signs of interrogation:

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Google: The power of a search engine

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Few nights ago I saw a documental in the Deutsche Welle fully dedicated to Google. It didn’t bring very novel information; but what called my attention were the direct critiques that they did against Google Inc.

The documental basically focuses in two points of view, which made it entertaining: From the first approach, more technical, they comment Google’s history, how it organizes the information, the services that it gives; and from the other hand, the history of a youngster who handles easier her life thanks to Google.

So, from the first approach, the experts criticize hardly the tremendous monopoly Google is turning into – already, 80 % of the searches in Germany carries out with this search engine-, the few information that the company provides to the press, the censorship in China allowed by economic interests, between other things.

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Seth Godin: Major mistakes entrepreneurs make

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In workhappy, as part of the promotion of his new book “Small is the New Big“, Seth Godin shares 5 good advices for entrepreneurs. Of them, which I believe stands out is the fifth one.

5. Failure to measure

All the previous advices (to strain very much, to make efficient expenses, to understand what is and does your company, and to listen to other people) would not have any value if you don’t test and measure insistently your mistakes.

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The secret to Yahoo Answers succes

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Even when searches, in Yahoo! are losing market in comparison with Google, to call people to create their own content really can give result.

Business 2.0 has published an interesting article about Yahoo Answers’s success, considered the second most popular site of information on Internet, only after the Wikipedia.

In June, Yahoo Answers had more than 12 million unique visitors, 35 per cent more than the previous month (to have a clearer idea, YouTube had 13.4 million visitors in June).

Which is the secret of Yahoo Answers’s success?

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