Eioba have published a very good article about the nine most spoken myths around Google Adsense, such as:
1. Wide ads (336×280, 300×250 and 250×250) are effective in many sites, we must included in ours.
2. Is more beneficial to develop sites that use better paid keywords words.
3. High Traffic + High CTR = High Income.
4. Be careful if your traffic suddenly increases, Google may think that you are doing spamming.
11 ways of optimizing an URL it is an article published in seomoz that seems to be very interesting, it shows really valuable information. The especially part that called my attention was point 6, since the web make fashionable spam seekers with subdomains. Here I left you part of the article.
11 advices to achieve successful URLs
1. Describe your content
An URL who says everything is a magnificent URL. If a user can read the URL and understand exactly the content of the page before at least seeing it, you will have done your work. Remember, these URLs are copied, shared, sent for email, annotated and even approved by the search engines.
2. Keep it short
Briefness is a virtue, remember it always. If you make a shorter URL, it will be easier to copy and paste, to read rapidly, to write it in a presentation card or to use it in hundreds of other slightly common ways, everything which gives it major utility.
You must do a keyword analysis in order to make sure you are choosing the right keywords for your website. A lot of companies make the mistake of creating their website using keywords they assume people would use to find their website. There is sometimes a difference in the keywords you would use in searching for your website and what your potential customers would use in searching for your website.
In the bid to drive traffic to their sites, webmasters often forget why they are in business, and who keeps them in business. Most search engine optimization experts and forums focus on the search engines. The reasons are not far fetched; search engines are the biggest source of qualified traffic to most sites. Without traffic, you are out of business.
How many times have you hear the story of the lumberjack not stopping to sharpen his axe because he didn’t have the time? Well, no matter who you are or what you do, or whether your tools are physical or electronic, it will always be important to continually sharpen your tools.
So, how do you â€œsharpenâ€ your keyword tools? Check for updates?
A good keyword phrase is one that is closely targeted to your product or service and reveals intent on the part of the searcher.
Thatâ€™s a mouth full. Let me break it down for you:
When people do keyword research they often focus on keywords that are far too general. Letâ€™s say I have a site where I sell digital sheet music for classic rock songs. Here is a list of possible keywords: